The Spicers field marketing team recently completed a product blitz and training session with office products dealer, Jim Barlows Stationers. The day included a Nestlé Mini Break Box blitz and training on individual products. Andy Barlow, Managing Director at Jim Barlow Stationers said: “The aim of the training was to give my team the knowledge and confidence to sell a wider range of products to our customers.”
Not only did Barlows find the day engaging, they saw an instant success: “We did over 100 deals on the Nestlé Mini Break box which is a fantastic result as this was promoting a brand new product area to our customer base.” Andy continued.
“The day was both interactive and engaging with training on both new product sectors and individual products and this activity is adding real value to our business. Thank you, Spicers!” said Andy.
The goal of the field marketing team is to provide training and education for our dealers; this can include product training, sales blitz days (product training and outbound call training for sales) as well as support with Campaign Click campaigns and planning.
If you are interested in working with the Spicers field marketing team, please contact us for further information.